Amelia by Jameson's Irish Vapor Juice

Disclaimer: This E-liquid was provided to me free of charge for the purpose of conducting a review. This fact notwithstanding, I will, as best I'm able, provide an honest, accurate and unbiased assessment of this product. Pertinent portions of this review have been quoted from my review of Jameson's Irish Vapor Juice's Forbidden Fruit. http://vapour-taster.blogspot.co.uk/2013/10/forbidden-fruit-by-jamesons-irish-vapor.html Quoted passages are in italics.

Who is Amelia?  I'm guessing this eponymous female is somebody close to the owners of Jameson's Irish Vapor Juice. A wife perhaps? Girlfriend? Daughter? Mother? I imagine some of you might actually know and as curious as I am, it's not essential to know who the bearer of this pretty name is, in order to write about the e-liquid, Amelia.

Amelia Earheart

However, I want to take this opportunity to briefly celebrate another Amelia; aviation pioneer, first woman to fly solo across the Atlantic Ocean (She received the U.S. Distinguished Flying Cross for this record.) and to and fro across the North American Continent, author, lecturer and advocate for women's rights, Amelia Earheart (July 24, 1897 – disappeared July 2, 1937). As a result of her aviation accomplishments she became the public face of a number of products in merchandising drives, including a range of women's clothing, luggage and briefly, Lucky Strikes cigarettes. Earheart was also instrumental in promoting commercial air travel. She "invested time and money in setting up the first regional shuttle service between New York and Washington, DC. She was a Vice President of National Airways, which conducted the flying operations of the Boston-Maine Airways and several other airlines in the northeast." Amelia Earheart disappeared without trace (near Howland Island in the approximate centre of the Pacific Ocean) while attempting to circumnavigate the planet. Amelia Earheart was a remarkable woman; in her own day she was an outstanding role model for aspiring aviators. In this day and age she stands out as an example of the finest human spirit. http://en.wikipedia.org/wiki/Amelia_Earhart

Now, let's talk about Amelia, the e-liquid from Jameson's Irish Vapor Juice. Amelia is described on the Elevated Vaping website as "Strawberries, but not candy-like strawberries; actual fresh real strawberries." (Punctuation added.) http://elevated-vaping.myshopify.com/collections/jamesons/products/amelia

Jameson's Irish Vapor Juice is one of three e-liquid ranges owned and operated by Eric TheDad, Executive Chef and all round nice guy. The other two ranges are the spectacularly popular The Standard and the new addition to the stable, The Blueprint Vapor. 

Jameson's Irish Vapor Juice offer a range of five liquids: Forbidden Fruit (Sweet apple and tangy lime) http://vapour-taster.blogspot.co.uk/2013/10/forbidden-fruit-by-jamesons-irish-vapor.html, Peaches 'n Cream, Tanjello http://vapour-taster.blogspot.co.uk/2013/10/tanjello-by-jameson-irish-vapor-juice.html, Melon Medley http://vapour-taster.blogspot.com.au/2013/05/melon-medley-by-jamesons-irish-vapor.html and Amelia, each of which is available in nicotine strengths of 0, 6, 12, 18 and 24mg, comes in a 30ml bottle and costs US$25.00. Google will point you to a number of vendors who sell Amelia.

The bottle is a dark brown glass (which protects the nicotine within from the deleterious effects of UV light) with a (non-childproof) black plastic, screw top cap. There's no dropper attached to the cap so you'll need to use a syringe, eye dropper or pipette to fill your device, all of which are readily and cheaply available online or at your local pharmacy. The label is an elegant, faux "olde worlde" design. The printed weathered edges of the label, the choice of fonts, the crest, the decorative scrollwork and signatures of the creators all help to impart a sense of vintage and quality to the bottle and its contents.  The label contains the following information: the name of the liquid, the brand name, the phrases, "established 2012" and "quality crafted", a number denoting nicotine strength, a warning that the product contains nicotine and is not to be sold to minors. The following information also appears on the label; "Made from the finest local ingredients. Crafted locally in Southern California."

Obviously, judging the colour of the liquid through a dark brown bottle is slightly problematic, so I fill an eye dropper with the juice so that I can judge it aright. The colour of the liquid is close to a pure Yellow http://en.wikipedia.org/wiki/Yellow_(color) with a whisper of green, shifting the colour ever so slightly towards a Citrine Yellow http://en.wikipedia.org/wiki/Citrine_(colour) A short, vigorous shake of the bottle diffuses tiny bubbles of air throughout the liquid which rise at a very sluggish rate against the force of gravity and the viscous, Vegetable Glycerin rich fluid. I hold the opened bottle under my nose and the unequivocal aroma of strawberry registers in my conscious awareness. To my nose it doesn't smell like a bowl of fresh strawberries, but nor does it smell like strawberry candy or syrup. The truth is in the tasting though...

I'm vaping Amelia in an Igo-L on a Poldiac running on an 18650 battery. There's five wraps of 0.2 (32AWG) Kanthal wire around three strands of 2mm Silica wick and the atomiser is reading 2.3ohms on the Provari. 

As I fire the device and draw the vapour through my mouth, along the length of my tongue, I immediately recognise the distinctive flavour of strawberry. Sustained inhalation produces a very fine grained tingle along the forward edge of my tongue alongside a slight amplification of sweetness. Having taken my fill of vapour, I draw in a small amount of fresh air. At this stage, the flavour broadens and deepens and while I hesitate to describe this as "actual, fresh, real strawberries", I'd have no trouble suggesting it's very much like a baked, strawberry flavoured dessert. A mousse or a flan perhaps; a fresh strawberry has a certain acidic tartness that accompanies the sweetness and in Amelia, this slight acidity is missing. When I exhale, the full bodied flavour is sustained without change, through to the aftertaste, where the sensation of having eaten a strawberry flavoured dessert is gustatorily confirmed.

A few minutes after my last vape, I do notice a very subtle acidic trace at the back of my throat.

Like many e-liquids on the sweeter end of the flavour spectrum, I experience a mounting of pressure at the back of my throat, rather than a throat hit as such. Vapour production is, as expected due to the high VG content, satisfyingly profuse.

Although I hesitate to affirm Amelia as a faithful approximation of "actual, fresh, real strawberries", it's certainly a full-bodied, rich, delectable and dare I say it, mouth watering vape. If it had been marketed as Strawberry Mousse, I wouldn't have batted an eyelid.

Thanks go to my brother, Gareth (Sous Chef) for his advice and confirmation of my analysis.